Awards
GOLD Miami Addy / Judge's Choice Integrated Campaign
The International Andy Awards / Shortlist
Communication Arts Magazine / Featured and shortlisted
The One Club Miami / Merit Winner in Integrated campaign
Role
Art Direction , Design,
Video Editing
Client
Google & HMCT
Year
2022
G SPOT
A campaign to normalize and provide clarity to questions regarding sexual health and education.

Asking questions about sex is hard - but it shouldn't be.
Only 13 states in the US require sex education to be medically accurate, and as the No. 1 website, Google is the destination for individuals seeking answers. So, we will create a type-led campaign based on the most Googled sex questions, and we’ll invite teens from across the globe to find the G Spot - a class available on Google Classroom. It’s a safe space for people to learn, ask questions, and get reliable information. The campaign will challenge preconceived notions and stigmas regarding safe sexual health for the next generation.









CREDITS
Video Editing & Design: Abby Pak
Art Direction and Design: Gio Aprigliano, Kagan Larkins, Maria Emilia Becerra
Type Design: Kegan Larkins
Design: Cristina Ameller