THE VARIABLE
An 8-week long internship to learn and experience with The Variable.
Ad Age's 4x Small Agency of the Year Winner, The Variable drives growth for today with an innovation consultancy that designs growth for tomorrow. During my internship based out of Winston-Salem, NC, I worked with 19 other interns spanning media, strategy, and production.
Services
Art Direction, Design
Year
2023
As a summer long intern project at The Variable, the interns were tasked to create a campaign to attract Gen Z to Winston- Salem, NC. After receiving a brief from the strategy interns, the creative team got straight to work brainstorming. The thing about Winston- Salem is, it's f*ckin boring. But maybe that's what makes it exciting after all.
Click HERE to view the full project.
Intern Long Project
Intern Long Project
As a summer long intern project at The Variable, the interns were tasked to create a campaign to attract Gen Z to Winston- Salem, NC. After receiving a brief from the strategy interns, the creative team got straight to work brainstorming. The thing about Winston- Salem is, it's f*ckin boring. But maybe that's what makes it exciting after all.
Click HERE to view the full project.
Tasked with creating merch that embodies our intern class, Bree Brennan and I teamed up to create these "vintage feel" t-shirts that is a node to the building we worked in and our summer long project.
Illustration: Bree Brennan
Design: Abby Pak
Vandals CO 23 Merch
Vandals CO 23 Merch
Tasked with creating merch that embodies our intern class, Bree Brennan and I teamed up to create these "vintage feel" t-shirts that is a node to the building we worked in and our summer long project.
Illustration: Bree Brennan
Design: Abby Pak
Wake Forest Women's Athletic's needed help highlighting and gaining funding for their women athletes. I was tasked with creating a distinct art direction they could use in their future deliverables.
Wake Forest Athletics
Wake Forest Athletics
Wake Forest Women's Athletic's needed help highlighting and gaining funding for their women athletes. I was tasked with creating a distinct art direction they could use in their future deliverables.
lumos
Following the layout and art direction given, I was tasked with sourcing photos and creating a variety of display ads fit for multiple platforms.